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Which medium-sized sports agencies come recommended by UK clients?

With the 2022 World Cup under way, we take a look at which Recommended agencies offer specialist sports marketing services. Which medium-sized sports agencies come recommended by clients? / Unsplash The Drum Recommends is a free service designed by The Drum to help marketers find relevant, trusted agencies. Recommendations are based on reviews by the people best placed to judge their expertise – their clients. Every year, The Drum Recommends receives thousands of ratings from advertisers. Marketers complete a survey that scores their agency’s performance and the quality and range of their services, as well as price. In order to become recommended for a service, agencies must receive a minimum of three client ratings. Since the 2022 World Cup kicked off this week in Qatar, it’s a good moment to take a look at the Recommended agencies that have expertise in sports marketing. Below you’ll find each agency, plus its staff headcount and office locations. Would you recomme...
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The Drum Awards Festival 2022 agenda: here’s how to watch

The five-day festival kicks off on Monday, December 5. Here’s everything you need to know in advance.

The Drum Awards Festival will bring together the best in class across the advertising and marketing industries, rewarding all the hard work of the past 12 months.

The week-long event will kick off live from our studio in London, filmed in front of a live audience, and will be broadcast around the world. Each event will start off with a pre-show at the bar in The Drum Labs where our reporters will get the celebrations started, chatting with judges and nominees.

From there we’ll head to the main show, joining our presenters in the studio as they reveal the best of the best across B2B, social media, social purpose, experiential, out-of-home, PR, agency business and digital.

You can purchase tickets to attend the live shows now (or if a show you wish to see is sold out, you can still register to watch live online).

Here’s an overview of the agenda:

Monday, December 5

1pm (GMT): The Drum Agency Business Awards [SOLD OUT]

The Drum Agency Business Awards recognize the success of the whole agency, from strong leadership to the vital teams and functions often overlooked at other shows. These awards are for agencies that excel through strong workplace culture, effective management and excellent performance.

The live show will be co-presented by Lynn Lester, head of live events at The Drum, and senior reporter Chris Sutcliffe. In our bar area, the head of The Drum Network Niki McMorrough will be interviewing judges and nominees.

You can catch up on the entries here.

7pm (GMT): The Drum B2B Awards [LAST FEW TICKETS REMAINING]

The Drum Awards for B2B celebrate the companies and people that bring creativity to B2B marketing around the world. We know that B2B is no longer a poor relation to B2C marketing.

Revealing the winners at the live show will be The Drum’s editor, Cameron Clarke, along with Lynn Lester. And keeping our bar audience company will be head of The Drum Network, Niki McMorrough.

You can catch up on the entries here.

FCB New York Client Spotify Advertising

Best Digital Campaign nominee FCB New York for Spotify Advertising

Tuesday, December 6

10am (GMT)/6pm (SGT): The Drum Awards for Digital Advertising APAC

The Drum Awards for Digital Advertising highlights the very best digital media and technology in APAC. When creativity and technology come together effectively, digital advertising delivers. These awards celebrate the best of the best in APAC.

Lynn Lester will be back to present, along with editor-in-chief Gordon Young. You can find out how to watch the show live here. And in the meantime, check out all of our nominees.

1pm (GMT): The Drum Awards for Experience [SOLD OUT]

Events and experiences look very different today, but the same principles that have made live events such a powerful medium still apply as the industry transitions to a new future. The Drum Awards for Experience celebrate the very best activations, but also the teams, technologies and venues that made them successful.

The show will start out in the bar with Dani Gibson, senior writer at The Drum, before heading into the main celebrations with co-hosts Cameron Clarke and Diane Young, a co-founder of The Drum.

Catch up on the entries here.

7pm (GMT): The Drum Awards for Out of Home [LAST FEW TICKETS REMAINING]

The Drum Awards for Out of Home (sponsored by Alight Media) celebrate the campaigns, people and companies driving innovation, creativity and excellence around the world. Out-of-home advertising traces back to the Egyptians, but remains relevant and effective today.

Jenni Baker, assistant editor at The Drum, will kick things off in the bar before we head over to co-hosts Lynn and Gordon to get the party started and reveal the award-winning work.

Catch up on the entries here.

Wednesday, December 7

1pm (GMT): The Drum Awards for Social Media [LAST FEW TICKETS REMAINING]

The Drum Awards for Social Media rewards the most talented people, the best agencies and social media campaigns from around the world. Whether you market to a broad or niche audience, everyone now has a social media plan.

Reporter Amy Houston will get the show started in the bar. Co-hosting the main event are Chris Sutcliffe and journalist Hannah Bowler.

Catch up on the entries here.

7pm (GMT): The Drum Awards for the Digital Industries [LAST FEW TICKETS REMAINING]

The Drum Awards for Digital Industries reward the best work, companies and people behind the most effective digital campaigns around the world. The digital transformation agenda has presented a huge opportunity for marketing, with more tools, data and channels than ever before.

Dani Gibson will be back as bar reporter, with Lynn and Gordon revealing all the amazing winners revolutionizing the digital world.

In the meantime, check out all the nominees here.

VMLY&R COMMERCE Client Pizza Hut

Nominees for Most Effective Use of Branded Content VMLY&R Commerce for Pizza Hut

Thursday, December 8

1pm (GMT): The Drum Awards for PR [LAST FEW TICKETS REMAINING]

The Drum Awards for PR recognize the firms, agencies, brands and people at the very top of the global PR business. Guiding the communications of companies, governments and organizations effectively remains the skill of a select group of PR professionals.

Reporting live from the bar will be Amy Houston and co-hosting the event are Jenni Baker and Cameron Clarke.

Catch up on the entries here.

7pm (GMT): The Drum Awards for Social Purpose [LAST FEW TICKETS REMAINING]

The Drum Awards for Social Purpose celebrate the people and brands making a positive contribution through socially responsible marketing globally.

Getting you ready for the main event is bar reporter Jenni Baker, while the main event will come to you live with co-hosts Lynn and Gordon.

Catch up on the entries here.

Friday, December 9

1pm (GMT): The Drum Awards for Content [LAST FEW TICKETS REMAINING]

The Drum Awards for Content celebrate the world’s best branded content. Branded content and native advertising have become commonplace, but what does it take to really cut through?

Ending the week on a high, bar reporter Nikki will return along with Lynn and Gordon.

Catch up on the entries here.

6pm (GMT): The Drum Wrap Show

Come and hear who will be crowned the Agency of the Year 2022 and Grand Prix of Grand Prix winner (the best overall campaign of 2022). Mingle with our judges and award winners, learn about their amazing campaigns and make contacts in the industry. Find out how you can attend here.



The Drum Awards Festival 2022 agenda: here’s how to watch
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